SAT Health

SAT Health provides the pharmaceutical industry with expert analysis and technology solutions based on extensive data verification and specialized marketing research in the healthcare sector. The company operates on the Bulgarian market and meets the needs of pharmaceutical companies, pharmacies, distributors, medical associations and administrative authorities.


Project description

Balkan Services provides а service for the technological implementation of Bluebook—the software product offered by SAT Health. A Qlik Sense application, as well as a way of providing the necessary infrastructure for its functioning, was developed for the purposes of the project. It covers the processes of collecting and processing data from the pharmaceutical industry in the country through the BI analysis platform.

Several dashboards have been created which systematize and visualize reports and analyzes configured according to the needs of the different departments within pharmaceutical companies:

  • Market Overview—comparison of a manufacturer with respect to the whole pharmaceutical market;
  • Manufacturer Overview—market shares dynamics, presentation of specific products, top products;
  • Regional Overview—information by region, medical representatives;
  • Product Card—product presentation information;
  • Country KPIs—information about the country’s macroeconomic indicators;
  • Other personalized information with respect to the client’s needs.


Benefits from the product

  • Using a flexible and intuitive modern BI tool;
  • Consolidated and unified data for the entire pharmaceutical market;


  • Comparison of the company’s position with respect to the whole market on a monthly, quarterly and annual basis;
  • Shortened time to track the pharmaceutical market dynamics;
  • Opportunity for geographical analysis—regional presentation of products;
  • Detailed information on products, medical representatives, etc.;
  • Opportunity for individual dashboards development.

System users

  • Strategic management;
  • Marketing and sales;
  • Business analysts.


IT support

Providing services in:

  • MS Office 365 administration and support;
  • System hardware and software support of computer equipment;
  • Office equipment maintenance;
  • Server support and administration.


Accounting services

Since the founding of SAT Health, Balkan Services has provided the company with full accounting services for tax and management purposes, as well as accounting and tax consulting.